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Business Value Workshop

Topic
Activity
Coach
Time
Introduction
Session Leader Day One:
8:30-9:00
Introduction of Management Team Members
Roles & Responsibilities
Workshop Goals
How Compelling is Our Value?
Group 9:00-11:00
Presentation: Setting the Value Agenda
  Present and Discuss
    The Customer’s Dilemma
    Compelling Value Compels Action
    The Seven Laws of Value
    The Company Story
    Value Proposition Presentation
Exercise # 1: Value Proposition: A Customer Critique
What is the Problem Anyhow?



Group 11:00-12:00


Presentation: Prevalence vs Relevance
  Value Impact of Problem
  Changing the Value Mix
  Customer “Value Acid” Analysis
Exercise # 2: Problem or Opportunity?
  Problem Definition Worksheet
  Potential Value Worksheet
  Demand Trends Worksheet
  Market Share Worksheet
First Things First…Who Are Our Customers?
Group

2:00-5:00

Presentation: Who Is the Customer?
  The Customer Setting
  Strategic Issues
  Relationship Essentials
Exercise # 3:
  Customer Analysis…Six Critical Questions
  Value Opportunity Analysis
  Ideal Customer Analysis
    Business Attractiveness
    Relationship Attractiveness
Problems, Innovation & Competitive Strategies
Presenter Day Two:
9:00-11:00

Presentation: Everybody Has Problems!
  Eliminating Problems & Constraints
  The Three Types of Problems
  Structure Follows Strategy Model
  Competitive Impact of Problems
    Structural
    Positional
    Situational
  Place People Right
Exercise # 2: The Problem Inventory
  Ability to Innovate
  Business Operations:Effectiveness vs Efficiency
  Management & Leadership
  Ability to Compete
Knowing Our Business… Group 11:00-5:00
Exercises # 4: Presentation:Positioning Our Value
  1. Mission Statement
  2. Market & Customer Analysis
  3. Competitive Position Analysis
  4. Strategic Positioning Statements
  5. Strategic Marketing
  6. Sales Development
  7. Relationship Management
Make Assignments to Prepare Business Strategy and Plan
By the Numbers: The Financial Plan Group 1:00-5:00
Presentation: By the Numbers….
  Critical Requirements
  Underlying Assumptions
  Business Model Consistency
  P&L Scenario Analysis
  Capital Requirements
  Cash Flow Analysis
  Budgets & Controls
Exercise # 5:
  Assessing the Financial Plan
Compelling Value !

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