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Information
is the primary vehicle to mitigate risk and maximize value. As they
say timing is everything! The approach that we take is to develop information
strategies that focus on the quality of the decision making based on
the tolerance for risk. However, we undertake an innovative approach
to measure the Information Risk associated with a given
decision. Information Risk is defined best by these questions: Would
I have made a different decision or better decision if I had more information?
Do I know that if I had additional information the risk would be lower?
If I could increase the reliability of the information, would it lower
my risk?
Our methods include a Decision Information Model that permits each decision
to be mapped against the Ideal Information mode for the
various market stages to assess the qualitative and quantitative aspects
of what information is required, when, for what purpose and what is
the risk of not having it.
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