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Where
and when in the research process is an asset created? That is
perhaps the single most important question in the disclosure process.
Because inventions are created under all kinds of circumstances,
the collaboration needed to ascertain the existence and value
of an asset must be constant and recurring. This means that technology
transfer and go to market personnel have to play a positive and
constructive role in the process, rather than being an intrusive,
time consuming and burdensome afterthought.
This means open lines of communication driven
by a collaborative process. EVP’s Lab to Market process facilitates
this communication by the definition of a Asset Life Cycle Framework
that permits research projects to identify where in the process
an asset will most likely be created, and how that asset will
be inventoried and evaluated to determine its market potential
to the institution. This process precedes and drives the formal
patent process so as to avoid unnecessary legal expense for
assets that have little or no value producing potential.
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